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@Work
2007.06.06(Review of 2004.07.22 edition)

If you want to sell B-I-G, you've got to stand OUT and be noticed!

Today's LessonCATEGORY: イディオム
JUMP OUT AT YOU   ぱっと人目を引く

Explanation

  • If something jumps out at you, you notice it right away or it catches your attention.
  • something jumps out at you と言うと、あるものの存在にすぐに気づく、または、何かが(人の)注意を引く、という意味です。

JUMP OUT AT YOU

examples

  1. a: Here's the graphic we'll be using for the ad.
    b: Wow! This is terrific! It really jumps out at you, doesn't it?
  2. (at the headquarters of a large restaurant chain in Tokyo)
    a: You'll have to redo these menus. I found five English spelling mistakes.
    b: Do you really think customers will notice?
    a: Our English-speaking customers will. The misspelled words jump right out at you.
  3. (reporting on an inspection trip to a franchise store)
    The first thing that jumped out at me was the sloppy appearance of the staff. Half of them were wearing jeans.

英会話レッスンOUTstanding!