HOME > WordMaster® > CUSTOMER LOYALTY | 顧客忠誠心、カスタマー・ロイヤルティ
2008.08.06(Review of 2005.05.17 edition)
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CUSTOMER LOYALTY 顧客忠誠心、カスタマー・ロイヤルティ
- Customer loyalty is the degree to which a customer continues to choose one company over others when buying a product or service.
- customer loyalty とは、消費者が商品やサービスを購入する際に、他の企業ではなく、ひとつの企業のものを継続して選ぶ度合い、つまり、顧客忠誠心のことです。
- Berlitz Computer is as well-known for its customer loyalty as for its innovative products. One might even say, “Once a Berlitz user, always a Berlitz user.”
- During difficult economic times, people's need to find the best value for money often means reduced customer loyalty.
- Continuous effort to ensure customer satisfaction will encourage customer loyalty and contribute to long-term customer retention.
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